Days Until 2016 Decorating Week

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Days Until 2017 Rose Parade

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CNBC: What’s a $250,000 Rose Parade float really worth?

At the 126th annual Rose Parade on Friday in Pasadena, California, more than 40 flower-adorned floats rode the 5.5 mile route, in front of a crowd of thousands and a TV audience of millions across the globe. That kind of exposure comes with a hefty price tag, but...
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People: Thirteen-Year-Old Ballerina With Leukemia to Be Honored with Float Rose Parade

Peyton Richardson fell in love with ballet at 3 years old when her mom took her to see The Nutcracker. After 10 years of dedicated practice, not even her leukemia diagnosis has gotten in the way of her dream. “Cancer has taken a lot of things from me,”...
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KABC: Girl, 13, With Leukemia Helps Design Rose Parade Float to Raise Childhood Cancer Awareness

Peyton Richardson is an aspiring ballerina diagnosed with leukemia in 2015. The 13-year-old will start off 2016 by riding in a Swan Lake-themed float she helped design. Peyton’s dream is to see the world’s best ballet dancers perform and learn from them....
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The Daily Breeze: Volunteers race to finish whimsical Torrance entry in 127th annual Rose Parade

Around this time each year, Roseanne Villalobos dedicates a week of her time to snipping and gluing an assortment of flowers and leaves that in mere days will be viewed by millions of people around the world. This week has been no different. (Read...
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LAIst: ‘The Bachelor’ Rose Parade Float Will Feature A Working Hot Tub, Obviously

The newest season of The Bachelor premieres next week, with Ben Higgins, a.k.a. “Ben H.” as the dude who will be selecting a bride out of a pool of dozens of 25-year-old women named Lauren. But before the final rose is presented to Ben H.’s one true...
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KTLA: Live on Green

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KABC: Rose Parade Float Volunteers Say It’s All In The Details

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KTLA: Rose Parade Decorating Deadline -AIDS Healthcare Foundation / Kaiser Permanente / CA Milk Advisory Board

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KABC: Volunteers Make Last Minute Preparations on Rose Parade Floats

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CBSLA: Float Builders Busy Preparing For Rose Parade

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Highest Percentage of Rose Parade Awards Won • Largest Float-Building Facility in the Rose Parade • Only Year-Round Float Construction Staff in the Rose Parade • Only Full-Time Art Department in the Rose Parade

CNBC: What’s a $250,000 Rose Parade float really worth?

At the 126th annual Rose Parade on Friday in Pasadena, California, more than 40 flower-adorned floats rode the 5.5 mile route, in front of a crowd of thousands and a TV audience of millions across the globe. That kind of exposure comes with a hefty price tag, but... read more